Area Sales Manager - FMCG (10-15 Yrs) Delhi (B2C/Retail/Channel Sales)

Role: Sales - General Trade - ASM Location - Delhi (East & West)Experience : 10 Years in FMCG Education : Graduation/MBAJob Responsibilities:- Drive business planning for the assigned area by cascading monthly sales targets to Sales Executives while defining road-map for target achievement.- Develop road-map to achieve Sales targets for the area focusing on coverage expansion, distributor-wise plans and logistics plans Provide inputs for manpower planning for Sales Executives.- Deploy Sales Strategy for the area by maximizing revenue, achievement through the defined mix of Sales Channels- Should have experience in Team handling.- Good experience for required territory.- Drive achievement of primary and secondary sales targets through addition of new distributors, developing existing accounts and building a robust Sales & Distribution infrastructure- Develop coverage expansion plans and guide subordinates in driving achievement of the same, appoint and train new distributors in the area as per the planned number of distributors- Guide team in building relationships with channel partners, proactively participate in building relationships with critical partners.- Coordinate closely with Production and Logistics teams to ensure timely order fulfillment and documentation.- Drive visibility initiatives and trade promotions in line with the marketing plan of the branch.- Drive implementation of applicable trade promotions for the Branch as per guidelines from his manager.- Track competitors field activities and identify ways to counter them Interact with distributors on a regular basis and seek feedback, address any grievances in a timely and prompt manner.- Drive a culture of performance among-st subordinates - set goals, review and manage performance, guide and counsel and provide.Soft skills :- Good communication : to deal with the distributors, retail trade and the company supervisors on day-to-day basis.- Good distributer network : Appointing new distributers, preparation of proposal and basic negotiation skills.- Good relationship skills : to maintain good and business relationship with trade he deals with and to be a good team player.- Leadership skills : he has to be a self starter ,acumen in business development and should show strong willingness to develop business. (ref:updazz.com)

Payroll Type : Permanent