Lead - Business Development - IT (6-10 Yrs) Gurgaon/Gurugram (IT Sales)

Company Profile: https://dianapps.com/Designation: Senior Business DevelopmentLocation:Gurgaon, Haryana Key Responsibilities:Lead Generation & Market Research:- Identify and generate new business opportunities through comprehensive market research, networking, and targeted cold calling.- Stay updated on industry trends, competitors, and market conditions to adjust strategies and remain competitive.Email Marketing Campaigns:- Develop, execute, and manage targeted email marketing campaigns to generate leads, nurture prospects, and drive sales.- Create compelling content and design email sequences that resonate with potential clients.Cold Emailing:- Craft personalized cold emails to engage prospects, initiate conversations, and set up meetings.- Utilize A/B testing to optimize open rates, response rates, and conversions.Client Relationship Management:- Develop and maintain strong relationships with potential and existing clients.- Prepare and deliver proposals, negotiate terms, and close deals to achieve and exceed sales targets.Sales Funnel Management:- Track and analyze the performance of email campaigns and manage interactions with potential clients using CRM tools.- Ensure a seamless transition of leads through the sales funnel.Presentations & Product Demonstrations:- Conduct presentations and product demonstrations to prospective clients, showcasing the value of our IT services and solutions.Collaboration with Marketing:- Work closely with the marketing team to create and execute effective lead generation campaigns, leveraging insights from email marketing performance.Reporting & Analytics:- Provide regular reports on sales activities, pipeline status, campaign performance, and forecasts to senior management.- Use analytics to refine strategies and improve campaign outcomes.Networking & Industry Representation:- Participate in industry events, conferences, and trade shows to represent the company and network with potential clients.Requirements:Education: Bachelor s degree in Business Administration, Marketing, or a related field.Experience: 4 to 5 years of proven experience in business development, sales, email marketing, and cold emailing, preferably within a service-based IT company.Technical Skills: Proficiency in email marketing platforms (e.g., Gmass, Apollo), CRM tools (e.g., Salesforce, Zoho CRM), and data analytics tools.Sales Track Record: Proven track record of achieving and exceeding sales targets.Communication & Presentation: Excellent communication, negotiation, and presentation skills.Client Relationship: Strong ability to build and maintain client relationships.Analytical Mindset: Strong analytical skills for interpreting data and optimizing campaigns.Self-Motivation & Adaptability: Ability to work independently in a remote environment, adapt to changing market conditions, and manage time effectively.Willingness to Travel: Ability to travel as required to meet with clients and attend industry events.Preferred Qualifications:- Experience in a service-based IT company.- Knowledge of digital marketing and lead generation techniques.- Familiarity with the latest technology trends and their impact on businesses. (ref:updazz.com)

Payroll Type : Permanent