Manager - Marketing - Quick Service Restaurant (3-5 Yrs) Gurgaon/Gurugram (Online/Digital Marketing)

Role: Marketing Manager - QSR Experience: 3-5 yrs Qualification: Bachelor s degree in Marketing, Business Administration or related field.Location: Gurugram We are seeking an experienced and dynamic Marketing Manager to join our team. The ideal candidate will have a strong background in digital marketing, sales analysis, and creating comprehensive marketing plans. Prior experience in managing relationships with food delivery partners, such as Zomato and Swiggy, is essential.Key Responsibilities:1. Digital Marketing Strategy :- Develop, implement, and optimize digital marketing strategies to increase brand awareness and engagement.- Manage online marketing channels, including social media, email campaigns, and content marketing, ensuring consistent brand messaging.- Collaborate with cross-functional teams to develop creative and engaging content for various platforms.2. Sales Analysis :- Analyze sales data to understand market trends, customer preferences, and campaign effectiveness.- Generate insights and reports to guide decision-making, campaign optimization, and budget allocation.- Track KPIs and ROI for digital campaigns and implement improvements based on data analysis.3. Marketing Planning :- Create and execute comprehensive marketing plans that align with business goals and target customer segments.- Develop and manage marketing budgets, ensuring effective utilization of resources.- Oversee market research efforts to identify potential growth areas and competitive landscape.4. Platform Partnership Management (Zomato, Swiggy, etc.) :- Manage and maintain relationships with delivery partners like Zomato and Swiggy, negotiating promotions, ad placements, and special campaigns.- Coordinate with internal teams and platform contacts to ensure accurate listing, timely updates, and seamless execution of campaigns.- Track and analyze platform-specific sales performance and optimize strategies accordingly.- Hands on experience working with Zomato, Swiggy, or other food delivery platforms. (ref:updazz.com)

Payroll Type : Permanent