Manager - Marketing & Branding - Auto (3-8 Yrs) Gurgaon/Gurugram (Marketing/PR/Advertising)

Location: GurgaonDepartment: Marketing & BrandingJob Title: Asset Monetization ManagerJob Overview:We are seeking professionals who have experience in monetizing assets (fleet of vehicles like cars, buses, autos, etc.) through partnerships with branding and advertising agencies.
-The role focuses on utilizing a fleet of cabs for branding and advertising purposes. The candidate should have experience in contacting branding and advertising agencies, negotiating contracts, and managing fleet-based advertisement campaigns.Key Responsibilities:- Identify and build relationships with branding and advertising agencies across India.- Manage negotiations related to vehicle branding, ad space, and pricing for campaigns.- Oversee end-to-end advertising campaigns on a fleet of vehicles, including execution, and monitoring.- Work closely with the internal operations team and external stakeholders to coordinate campaigns.- Develop and maintain pricing strategies based on fleet utilization and market demand.- Ensure adherence to contractual obligations with advertisers and monitor campaigns.- Resolve issues related to branding and advertising agencies management, and campaign execution.Qualifications:- Experience in fleet-based advertising is preferred.- Strong knowledge of advertising, branding, or marketing partnerships.- Proven track record in executing branding campaigns.- Excellent communication and negotiation skills.- Knowledge of fleet operations.- Ability to manage multiple stakeholders and campaigns simultaneously.Desired Candidate Profile:- Minimum 4 years of experience in branding, marketing, or advertising roles (e.g., vehicle branding).- A strong network within the advertising or branding industry.-Familiarity with the taxi or transportation industry is a plus. (ref:updazz.com)

Payroll Type : Permanent