Manager - Marketing & Sales (2-6 Yrs) Delhi NCR (Marketing/PR/Advertising)

1. BTL Strategy Development :- Create BTL marketing strategies aligning with overall marketing and business goals.- Identify and prioritize target audiences for BTL campaigns.2. Campaign Planning and Execution :- Plan and execute BTL campaigns, including events, door-to-door, sponsorships, in-store promotions, and direct marketing.- Coordinate with internal teams and external vendors for successful campaign execution.3. Budget Management :- Manage the BTL marketing budget and track campaign expenses.4. Creative Content Development :- Work with the creative team to develop BTL marketing materials such as brochures, flyers, and promotional items.5. Event Management :- Oversee all aspects of events, including logistics, setup, staffing, and follow-up.- Ensure a seamless and memorable experience for attendees.6. Data Analysis and Reporting :- Monitor BTL campaign performance and use data insights for improvements.- Generate reports on the ROI and effectiveness of BTL efforts.7. Vendor and Partner Management :- Maintain relationships with BTL vendors, agencies, and partners.- Negotiate contracts to maximize value.8. Compliance and Legal Requirements :- Ensure all BTL activities comply with relevant laws and regulations. (ref:updazz.com)

Payroll Type : Permanent