Pilgrim - Area Sales Manager (3-10 Yrs) Punjab/Ludhiana (B2C/Retail/Channel Sales)

- Achieve primary, secondary, collection, and offtake targets as set by the company.- Meet collection, DSO (Days Sales Outstanding), and ageing targets.- Drive growth and improve store rankings at the regional level.- Oversee inventory management at stores, ensuring adherence to FIFO and successful new product launches.- Achieve sales targets for both category-specific products and new launches.- Maintain a 35-45 day stock cover at distributors.- Generate and submit detailed sales reports, including stock & sales reports, OPEX, daily and weekly summaries, BA productivity, and closing stock reports.- Deliver NSO (Net Sales Objective) targets for both BA and non-BA doors.- Ensure timely submission of distributor claims.- Oversee 60-80 BA counters and 150-200 non-BA doors.- Build and maintain strong relationships with key retailers and distributors.- Ensure timely distribution of stocks, offers, and product testers.- Expand distribution by appointing new distributors and counters, while driving geographic expansion.- Execute all marketing and promotional activities in the field.- Provide regular updates on market trends and competitor activities.The Ideal Profile- Minimum 3 years of experience in regional General Trade, preferably in Beauty & Personal Care or FMCG.- Proven track record of meeting sales, collection, and inventory management targets.- Strong multi-stakeholder management skills.- Analytical mindset with experience in preparing sales and business reports.- Willingness to travel 12-15 days per month (ref:updazz.com)

Payroll Type : Permanent