Content Lead - Cosmetics (5-10 Yrs) Mumbai (Online/Digital Marketing)

DescriptionKey Responsibilities :1. Content Oversight : Act as the primary liaison for the video editing team, responsible for the meticulous review and approval of produced videos, ensuring alignment with brand standards and objectives. 2.Feedback Management : Provide comprehensive feedback on work generated by video editors and influencers, conducting market suitability assessments to optimize content relevance and effectiveness.3.Leadership in Influencer Marketing : Assume leadership of the influencer marketing team, orchestrating seamless communication channels and meticulously approving scripts to drive impactful influencer campaigns.4.Strategic Leadership : Direct both the video editing and influencer marketing departments, providing strategic direction to ensure the team s collective output achieves organizational goals and resonates with target audiences.5.Content Strategy Development : Spearhead the development and execution of comprehensive content strategies, leveraging market insights and performance analytics to drive engagement and brand growth.6.Cross-Functional Collaboration : Collaborate closely with cross-functional teams including marketing, creative, and social media, ensuring content consistency and alignment with broader business objectives.7.Continuous Improvement : Remain abreast of industry trends, emerging platforms, and best practices, leveraging insights to innovate content strategies and maintain competitive advantage.8.Performance Monitoring : Monitor key performance indicators (KPIs) and metrics, leveraging data-driven insights to evaluate content initiatives and optimize performance.9.Team Development : Foster a culture of collaboration, creativity, and excellence, providing mentorship and professional development opportunities to empower team members and drive continuous improvement.Preferred Qualifications :1.Bachelor s degree in Marketing, Communications, Media Studies, or related field.2.Extensive experience in content creation, video editing, and influencer marketing, with a proven track record of successful campaigns and projects.3.Exceptional leadership skills with the ability to inspire and motivate teams to achieve objectives and surpass expectations.4.Outstanding communication and interpersonal abilities, with a demonstrated aptitude for collaborating effectively with diverse stakeholders.5.Strategic mindset with a focus on driving results and achieving business objectives through innovative content strategies.6.Proficiency in content management systems (CMS), analytics tools, and project management software.7.Strong problem-solving skills and adaptability in fast-paced environments, with the ability to prioritize tasks and manage multiple projects simultaneously.8.Creative flair and a passion for storytelling, coupled with meticulous attention to detail and a commitment to delivering exceptional content experiences.Both MALE and Female Applicable- Should be from D2C brand- Beauty, Personal, Cosmetics (ref:updazz.com)

Payroll Type : Permanent