Search Engine Optimization Specialist (4-5 Yrs) Mumbai (Online/Digital Marketing)

We are looking for an SEO executive (4 Years) to join our Marketing team and help us build a strong online presence. SEO Analyst responsibilities include performing- Keyword research- Optimizing our Content and Monitor user engagement across our website- News website experience will be add on- To be successful in this role, He/She should be familiar with current SEO techniques and tools and have excellent analytical skills. Ultimately, you will apply effective SEO strategies to ensure we attract and engage our target audience and convert visitors into customersResponsibilities Conduct:- Keyword research using various tools (like Keyword Planner and Moz)- Perform competitive analysis and identify gaps in our content or areas of improvement in our web design- Track important SEO metrics including organic traffic, conversion rates and time spent on page Update older content and add effective calls to action (CTAs) to improve user engagement- Report on performance metrics comparing them to our SEO goals and benchmarking data- Content Optimization Implement link building strategies and manage backlinks to build online authority- Follow SEO trends and stay up-to-date with new tools and practices (ref:updazz.com)

Payroll Type : Permanent