Senior Social Media Strategist (5-9 Yrs) Bangalore (Online/Digital Marketing)

Position Summary :We are looking for a creative and results-driven Senior Social Media Strategist, who will play an important role in developing and managing the social media/digital strategy for our clients. The ideal candidate must have a deep understanding of social media trends, analytics, and best practices, as well as a passion for brand storytelling and digital marketing. The candidate will be responsible in aligning the brand s social media/digital presence with its overall business goals.Key Responsibilities :- Develop and implement comprehensive social media strategies, lead the creation and curation of high-quality content (text, images, and videos) for various social media platforms, ensuring consistency with brand voice and messaging.
-Monitor and analyze social media metrics to measure performance and identify opportunities for optimization.
-Being up-to-date with the latest social media trends, algorithms, and best practices.
-Collaborate with other marketing team members to ensure integrated campaigns and messaging.
-Manage social media budgets and track ROI.
-Oversee the work of junior social media team members.Qualifications :- Bachelor s degree in Marketing, Communications, or a related.- Minimum of 5 years of experience in social media marketing or a similar role.- Strong understanding of major social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.).- Excellent writing and communication skills.- Creative and innovative mindset.- Analytical skills to measure and analyze campaign performance.- Ability to work independently and as part of a team.Preferred Skills :- Experience with social media management tools- Knowledge of graphic design or video editing software.- Experience in paid social media advertising.Benefits:- Competitive salary and benefits package.- Opportunities for professional growth and development.- Collaborative and supportive work environment. (ref:updazz.com)

Payroll Type : Permanent