Required Marketing Executive - Kolkata

We are seeking a dynamic and results-driven Marketing Executive to join our team. The ideal candidate will be responsible for generating leads, scheduling appointments, and ensuring deal closure. This role requires a proactive individual who can manage the entire lead conversion process from initial outreach to finalizing the sale.

• Key Responsibilities:

• Lead Generation:
• Utilize various marketing channels (social media, email campaigns, SEO, paid ads, etc.) to identify and generate leads.
• Engage with prospects to qualify leads based on their needs and interest level.
• Maintain an organized pipeline of leads and opportunities, ensuring follow-up at every stage.

• Appointment Setting:
• Contact leads to schedule appointments for sales meetings or consultations.
• Effectively communicate the value of our products/services to motivate potential clients to book appointments.
• Manage calendars and ensure smooth scheduling between the sales team and clients.

• Deal Closure:
• Engage in conversations with leads and clients to identify pain points and offer tailored solutions.
• Negotiate terms, overcome objections, and ensure that deals are closed in a timely manner.
• Collaborate with the sales and support teams to ensure a seamless transition from prospect to client.

• Reporting & Analysis:
• Track and report on lead generation activities, appointment settings, and closed deals.
• Provide insights and feedback to the marketing team to optimize lead generation strategies.

• Customer Relationship Management (CRM):
• Keep detailed records of interactions with prospects and clients within CRM software.
• Ensure all lead information is up-to-date and accurate.
• Qualifications: Bachelor s degree in Marketing, Business, or a related field.
• Proven experience (2-3 years) in marketing or sales, with a focus on lead generation and deal closure.
• Excellent communication and interpersonal skills.
• Strong negotiation and closing skills.
• Ability to work in a fast-paced environment and handle multiple tasks simultaneously.
• Proficiency in CRM software and Microsoft Office Suite.
• Knowledge of digital marketing tools and strategies is a plus.
• Desired Skills: Strong problem-solving abilities.
• Ability to think strategically and creatively.
• Self-motivated with a goal-oriented approach.
• Compensation: Competitive salary performance-based incentives.

Job Profile : Marketing Executive
Industry : Diploma, bsc-bca-bbm, sales-and-marketing