Wiredus Media - Content Manager (3-8 Yrs) Gurgaon/Gurugram (Content/Design)

As a content manager, you will play a crucial role in developing and executing our content strategy across digital and print platforms - that aligns with our company s vision and resonate with our target audience. You will also collaborate with cross-functional teams, lead content creation efforts and shape our brand s voice. Your exceptional writing skills, strategic thinking and attention to detail will contribute to enhancing our brand presence, engaging our audience and driving business growth.If you have a passion for content creation and a drive for innovation, we invite you to apply. We offer competitive compensation packages, travel & health benefits and a positive work culture that promotes work-life balance and professional development.Objectives of this role- Developing and executing a comprehensive content strategy that aligns with the company s goals, target audience and brand identity.- Driving brand awareness, engagement and lead generation through strategic content marketing.- Creating high-quality and compelling content across multiple platforms, including websites, blogs, social media and email marketing campaigns.- Optimising content for search engine optimisation (SEO) and ensuring consistent brand messaging and tone of voice.- Collaborating with cross-functional teams to gather information and develop content that supports marketing initiatives, product launches and thought leadership.Your tasks :- Develop and implement a content strategy that aligns with the company s objectives, target audience and brand guidelines.- Create and manage editorial calendar to deliver timely content across various digital platforms.- Research industry trends, market insights and competitor analysis to inform content development and identify opportunities.- Ensure publishing of engaging and SEO-friendly content, including articles, blog posts, website copy, social media posts and email newsletters.- Collaborate with designers, videographers and other stakeholders to oversee the content creation of visually appealing and multimedia-rich assets.- Monitor and analyse content performance metrics, such as website traffic, engagement rates and conversions, and make data-driven recommendations.- Ensure brand consistency and compliance with the company s style guide and voice across all content deliverables.- Manage and maintain content repositories, including content management systems (CMS), and ensure content is organised and easily accessible for future use.- Stay updated with industry best practices, emerging trends and evolving content formats to enhance content marketing initiatives continually. Required skills and qualificationsBachelor s degree in marketing, communications, journalism or a related field.3 years of experience as a content manager, content strategist or similar role.- Excellent written and verbal communication skills in English with a strong command of grammar and language suited for Indian audiences.- Demonstrated ability to create high-quality, engaging, SEO-friendly content across digital and print platforms.- Familiarity with content management systems (CMS) and basic knowledge of HTML.- Experience using analytics tools to monitor content performance and make data-driven decisions like Google Analytics.- Strong project management skills with the ability to prioritise tasks and meet deadlines.- An analytical mindset to interpret data and metrics and optimise content performance.- Cultural understanding and sensitivity to tailor content to our target audience s preferences, interests and nuances.- Self-motivated, proactive and able to work independently and collaboratively in a fast-paced environment.- Proficiency in content management and social media tools like HubSpot and/or Buffer.Preferred skills and qualifications :- Master s degree in marketing, communication, journalism or a related field.- Knowledge of content marketing trends, audience segmentation and persona development.- Experience in content strategy development and implementation.- Knowledge of SEO best practices and keyword research tools.- Familiarity with content distribution and amplification strategies, including social media advertising and influencer marketing.- Understanding of user experience (UX) principles and web design best practices.- If you are interested share your profile also, share the following details :- Current CTCExpected CTCNotice PeriodCurrent LocationReady to work from office -Pinki Chauhan (ref:updazz.com)

Payroll Type : Permanent