Sr. Business Development Specialist (Public Relation)

The Sr. Business Development Specialist will be responsible for identifying and generating new business opportunities to drive growth and revenue for the company. This role involves developing and executing strategies to build relationships with potential clients, expanding our market presence, and contributing to the overall success of our PR campaigns.
Key Responsibilities:
PR Business Development: Identify and pursue new business opportunities through networking, research, and lead generation. Build and maintain relationships with prospective clients and key industry stakeholders.
Proposal Development: Prepare and present compelling proposals and presentations to potential clients, showcasing the company s expertise and value propositions.
Market Research: Conduct market analysis to identify trends, opportunities, and competitive landscape. Provide insights and recommendations for strategic business initiatives.
Client Acquisition: Engage in outreach activities, including cold calling, attending industry events, and leveraging existing networks to generate new leads and secure contracts.
Collaboration: Work closely with the PR team to align business development strategies with company goals and client needs. Support the development of customized PR solutions and strategies for clients.
Reporting: Track and report on business development activities, including lead generation, client meetings, and sales performance. Provide regular updates to senior management.
Relationship Management: Cultivate and maintain strong relationships with clients and partners, ensuring high levels of client satisfaction and retention.
Qualifications:
- Proven experience in business development, sales, or a similar role within the public relations or communications industry.
- Strong understanding of public relations, media relations, and marketing strategies.
- Excellent communication and presentation skills, with the ability to articulate complex ideas clearly and persuasively.
- Demonstrated ability to build and maintain relationships with clients and industry professionals.
- Self-motivated, results-oriented, and able to work independently as well as part of a team.
- Ability to thrive in a fast-paced, dynamic environment.
Preferred Qualifications:
- Experience in working with clients from specific industries such as Public Relations, Lead Generation
- Established network of contacts within the PR industry.