Senior Associate - Content Marketer - Financial Service (2-4 Yrs) Mumbai (Online/Digital Marketing)

Responsibilities:- Create compelling and effective communication for new product initiatives and launches- Develop engaging Ad copy for products and features focused on user engagement and conversions- Craft product communications for top-of-the-funnel marketing activities tailored to attract and educate potential users- Drive communications for existing users via feature marketing, product marketing, and newsletters- Work closely within the Growth Team to assist with Website content, Blogs, and Social Media content- Ensure that every piece of communication is user-first, brand-centric, and tailored to helping Indians trade & invest in the stock market- Being comfortable with data is an advantage, especially business metrics, product metrics, and website metricsExpected Skills :- A drive to do what s best for our users at all times - you re responsible for guiding our users to the right features that fit their needs- Communication skills that are simple, clear, and easy to understand- Ad copywriting that is efficient and enduring- A love for data and the ability to simplify complex numbers for better insights- Knowledge of tools such as Super Send, Google Analytics, Search Console, Google Ad Manager, WordPress, and Trello- Ability to execute communication campaigns with a less-is-more approach- 2 years of experience working in content marketing and/or product marketing for a startup (ref:updazz.com)

Payroll Type : Permanent