Content Strategist (2-8 Yrs) Chennai (Content/Design)

Key Responsibilities :Content Strategy Development : Formulate and implement comprehensive content strategies aligned with business goals and target audience.Content Research : Conduct in-depth research to identify industry trends, customer needs, and competitive landscapes to inform content creation and strategy.Long-Term Content Planning : Develop and maintain a content calendar that outlines long-term content initiatives, ensuring a consistent and cohesive brand voice.Team Collaboration : Collaborate cross-functionally with various teams to gather insights, align content with marketing campaigns, and support broader business objectives.Writing and Editing : Generate high-quality written content when needed, including articles, blog posts, whitepapers, and other collateral, maintaining a high standard of grammar and style.SEO Optimization : Ensure content is optimized for search engines, utilizing best practices to maximize organic visibility.Performance Tracking : Monitor and analyze content performance metrics to refine and optimize strategies for maximum impact.Qualifications :- Bachelor s degree in Marketing, Communications, English, or a related field.- Proven experience in content strategy development and execution.- Exceptional writing and editing skills, with the ability to craft compelling and engaging content.- Proficiency in conducting content research and utilizing data-driven insights.- Strong understanding of SEO principles and their application in content creation.- Ability to work collaboratively in a fast-paced, dynamic environment. (ref:updazz.com)

Payroll Type : Permanent