V-Guard - Senior Officer - Social Media (2-6 Yrs) Gurgaon/Gurugram (Online/Digital Marketing)

KEY RESPONSIBILITIES- Assist digital media manager in developing and implementing digital marketing campaigns across various platforms including search, social, display, OTT etc.- Track campaign costs, performance, and ROI, making data-driven budget recommendations to achieve KPIs.- Collaborate with external agencies, provide clear briefs, coordinate campaign execution, and provide feedback.- Manage agency relationships, invoices, and budgets, ensuring timely payments and internal compliance.- Maintain accurate records of expenses, contracts, and invoices.- Prepare reports and presentations summarizing campaign results and budget utilization.- Collaborate with cross-functional teams, such as sales, product, and content marketing, to align digital strategies with broader marketing initiatives.- Stay updated with industry trends and best practices for agency management and budgeting.SKILLS :- Solid understanding of digital marketing concepts, platforms, and tools, including SEO, SEM, Social, OTT and Web Analytics.- Experience in managing relationships with external agencies and vendors, coordinating deliverables, and reviewing performance.- Strong analytical skills with the ability to interpret data, analyze trends, and make data-driven decisions.- Excellent written and verbal communication skills, with the ability to effectively communicate with agencies, vendors, and internal stakeholders.- Self-motivated and proactive, with the ability to work both independently and collaboratively in a fast-paced, dynamic environment (ref:updazz.com)

Payroll Type : Permanent